March 11th - 14th, 2007
From March 11th – 14th, 2007, in the O3ONE will be held the exhibition of the studio for industrial design, InsomniDesign Group. During the exhibition, on Monday, the 12th and Tuesday, the 13th there will be organized two workshops, that will present the current situation and the making process of an industrial product in Serbia. Insomnia Design Group was founded in 2003, Belgrade. This studio was born as a product of many years long collaboration of four young Belgrade designers, which together with a team of expert collaborators consist of the creative and the productive section of the studio. The basic concept of the studio is the desire to offer their surrounding world innovative and prospective products for the market. Insomnia Design Group throughout its work tends to influence the level of collective social awareness.
Since its beginnings until today Insomnia Design Group has gained one of the highest positions in the world of industrial design in Serbia. Apart from the services for industrial design, this company offers as well the services for graphic design, brand development, consulting and advertising. Because of the marketings and economic potential of our country, the main accent of the studio is, above all, Product design from the segment of FMCG (Fast-moving consumer goods).
Insomnia Design Group tends to expand soon its field of work on larger region and, besides the current activities, intensifies the development of industrial and total design in other product segments.