March 21st - April 1st, 2017 > Koče Popovića 9

The exhibition “Yugoslav neo-avantgarde journals 1960 – 1990” will be opened on Monday, March 21st, at 19h, the Pro3or Gallery.

The exhibition presents a historical and design overview of art journals created in the former Yugoslavia in the period between the ’60s and the early ’90s. It analyzes the context in which they were created, the authors and the group behind them, as well as their interconnections on the local and international levels. Ana Radovanović is the exhibition curator, and the project originated from the author’s masterwork at Italian Faculty ISIA Urbino.

As part of the project and exhibition, a total of 28 magazines has been processed, which can be classified in the context of neo-avant-garde art. A neo-avant-garde art magazine is, among the other things, is a characteristic periodic publishing product of conceptual artists. Unlike many western examples, whose authors had intentions of a huge production, the local artists were not tied to the market and neither for art institutions. They represent an independent, self-published publication, often with a small circulation that has been distributed in art circles. As an alternative meeting place, places for debates and exhibitions artist’s works, the Yugoslav neo-avant-garde art magazine is an equal member of any other form of artistic expression of that time.

The exhibition examines the phenomenon that takes place in the 1960s, the creation of the anti-magazine Gorgon (1961), as the concept of an art journal, whose definition will officially appear in the ’70s. The project is focused on the magazines that appeared in Yugoslavia in the period between 1960 – 1990. The following magazines are covered: Adresa, Akcent, Breza, Bit International, Galerija 212, Gorgona, Edicija A, Katalog 143, Contactor, L.H.O.O.Q., Maj 75, Mental space, Mixed-Up Underground, Moment Bilten, Neuroart, Gallery Newspaper SC, Pesmos, PN, Postgorgona, First number, P.S. Gorgona, Rok, Second Manifesto, Signal, Total, Underground Elevator, WestEast, Wow.

The exhibition set includes a series of infographics that explain the relationships between various journals, the artists which ran them, and the context in which such practices were taking place; a detailed chronology and (original) copies of the magazine and their reprint. The project also talks about the links between centers such as Belgarde, Ljubljana, and Zagreb in addition to some of Vojvodina’s centers, such as Novi Sad and Subotica.

Ana Radovanović (1986) is a graphic designer from Belgrade. She finished her basic painting studies in Rome at the Academy of Fine Arts (Accademia di Belle Arti di Roma), and then master studies of graphical design and communication at the Italian faculty of ISIA, Urbino. She exhibited in more than 20 groups and 3 solo exhibitions in Serbia, Croatia, Slovenia, Italy, Belgium, and Canada, and she’s the winner of two international awards  (Golden Bra – Best Design, Magdalena, Maribor, Slovenia, and First award, D – Day, Zagreb, Croatia). She works in the fields of journalism and history design, and also as a freelance graphic designer. She is a regular contributor to the Croatian portal Vizcultura.hr, and she is an executive editor of Designed.rs.

The research project about neo-avant-garde art journals in the former Yugoslavia was awarded the first prize of the D-Day Zagreb festival in 2015. After D-Day, a solo exhibition was held in the HDD Gallery of Croatian Design Society. Beside in Zagreb, work has also been exhibited at numerous international exhibitions and conferences in Split, Ravenna (Italy), Green Bay (Wisconsin, USA), as well as within Kamenzind publications (Belgarde, 2016), and The Territories of Artists’ Periodicals (Paris, 2015).


The author of the exhibition concept: Ana Radovanović
Visual identity and exhibition design: Maja Subotić
Arena design: Marko Hrastovec
Organization of the exhibition: Croatian Design Society, NGO Blokovi
Curator HDD gallery/exhibition production:  Marko Golub
The setting in Belgarde is part of the 5th International Conference program (Graphical) Designer: Author or Universal soldier / Connection, March 2017.
The project originated from masterwork at the ISIA Urbino Faculty, Italy, mentor prof. Leonardo Sonnoli
Thanks to: Vladimir Macura, Darko Šimičić, Jasna Jakšić, Sanja Bachrach Krištofić, Museum of Contemporary Art in Zagreb, National Library of Serbia, Museum Macura, Miroljub Todorović, Bálint Szombathy, Marko Hrastovec, Nebojša Babić.